学制:13个月
学费:$ 59,940;
申请截止时间:January 15
序号 | 课程介绍 | Curriculum |
1 | 多媒体讲故事 | Multimedia Storytelling |
2 | 广告与公共关系法 | Advertising & Public Relations Law |
3 | 公共关系原则与实践 | Public Relations Principles and Practices |
4 | 分析、社会倾听和信息收集的基础 | Foundations of Analytics, Social Listening and Information Gathering |
5 | 为新闻和公共关系写作 | Writing for News and Public Relations |
6 | 公共关系理论 | Public Relations Theory |
7 | 公关活动策划与执行 | Public Relations Campaign Planning & Execution |
8 | 公共关系专题 | Special Topics in Public Relations |
9 | 公共关系研究 | Public Relations Research |
10 | 公共关系管理 | Public Relations Management |