序号 | 课程介绍 | Curriculum |
1 | 文化交流 | Cultural Communication |
2 | 国际商业环境 | The International Business Environment |
3 | 中小企业营销和管理 | Small Business Marketing and Management |
4 | 国际商业战略 | International Business Strategy |
5 | 文化、文化间性和同一性 | Culture,Interculturality and Identity |
6 | 跨文化互动的微观分析 | Micro-Analysis of Intercultural Interaction |
7 | 绩效与决策管理 | Performance and Decision Management |
8 | 跨文化管理 | Managing Across Culture |
9 | 市场营销原理 | Principles of Marketing |
10 | 国际品牌管理 | International Brand Management |